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Articles in Marketing

Are You Selling a Service or Product?
August 7, 2009 – 5:31 am | Comments
Are You Selling a Service or Product?

All Products Really Provide a Service (read benefit)!

YOUR Challenge is to create a visual in your customer’s mind so they can see your product as a solution despite the fact that it is intangible and invisible. You create that solution (customer perception) through the creative use of stories, analogies, and testimonials.

Searching the Virtual Yellow Pages
August 5, 2009 – 9:50 am | Comments
Searching the Virtual Yellow Pages

Do you sell your services with the Yellow Pages…

Have you claimed YOUR online identity yet? If not, you should, before some else does. You don’t need a website and it is free.

The Selling of Abundance
July 25, 2009 – 7:28 am | Comments
The Selling of Abundance

Have YOU been approached lately?

You know the deal. It usually goes like this:

Are YOU a Twit on Twitter?
July 22, 2009 – 6:20 pm | Comments
Are YOU a Twit on Twitter?

Are YOU a twit (insignificant or bothersome person) on Twitter? Is your behavior on Social Media sites giving you a reputation as a nitwit (stupid or silly person

I’m old-school and I always believed that you only get one chance for a first impression.

Trapped Behind The Garage Door
July 21, 2009 – 3:32 pm | Comments
Trapped Behind The Garage Door

You Can’t Sell Them - Until They Find You
Have you ever needed help and didn’t know who to call? I found myself in that situation recently. You know, when you need a specialist to fix …

Book Selling Secrets
July 1, 2009 – 2:51 pm | Comments
Book Selling Secrets

There’s no such thing as a secret! There is just knowledge and information that YOU have not yet discovered. Here’s a secret about book publishing.
If YOU are an Author of a non-fiction book, YOU must …

Selling Lessons Learned from a Garage Sale
June 30, 2009 – 9:40 am | Comments
Selling Lessons Learned from a Garage Sale

Can rummage sales methods teach us anything about professional selling? Do buyers act differently when purchasing old and used items that may just as easily be thrown away?

How Many Friends Do You Need?
June 25, 2009 – 9:00 am | Comments
How Many Friends Do You Need?

Business Networking

is a activity that consists of socializing with others until you become friends. It can be live or online. So, how many friends do you need?
If you have a lot of friends, you’ll have a lot of business. You’ll be able to get anything you need.