Do they attract relevant traffic to your website?
Or, do they create perplexity and drive traffic away, resulting in a higher than desired bounce rate?
Effective linking is necessary to build your site traffic, without which there would be no chance of conversion. A relevant inbound link should be every website owner’s desire. How many inbound links do you have and how many of them work for you?
Let’s not forget that the ultimate purpose of our website is to attract fans, followers, and customers. Quality is more important than quantity, but no one will ever recognize your quality if you don’t get them there in the first place. So, lets work on improving our links to work better at attracting the relevant audience we are seeking.
What makes a good link? How do you create a relevant link?
If you would like to talk more about it, join me on my Weekly Sales Call and ask about it during the Q&A portion.