How can you promote yourself without appearing to be too pushy and self-promotional?
Create opportunities for others to talk about and promote you. One easy method is to be interviewed and recorded with a permanent URL. The interviewer will sing your praises, promote your service, your book, or your product. And, answering questions about yourself never seems pushy, unless you embellish too much and go off on tangents.
As an example, in a previous post, I write about How To Sell With Your Bio. The topic relates to my specialty, selling, while I am sincerely promoting a service that I recommend and would use myself. It is an honest testimonial and I am providing useful information for my followers and clients.
This post refers to a BizChatz Radio Online interview with author, Nancy Juetten, of the Bye-Bye Boring Bio action guide. It is a recorded interview and a permanent URL link is provided within the post. The interview gives Nancy a platform to tell her story with a third party questioning her. This is a highly effective way to promote any service.
She can promote her interview to her followers and throughout any of her subsequent postings by using the URL http://BizChatz.com/Nancy-Juetten. In addition her link becomes a featured guest link for additional visibility and other linking opportunities.
Sign up on the BizChatz Radio Online page if you are interested in receiving notice of live tele-webcasts and featured interviews for products and services that can help increase your sales and marketing efforts. It’s a great way to learn about services in an informative manner.
Do you have a great service that YOU would like to promote?
If so, I invite you to share it with me by posting in the question box when you register. If I like your service and feel it is beneficial to my audience, we will schedule and record a phone interview to promote you and your service. I will also provide you with your own BizChatz URL to use as another resource in your marketing tool-kit.
Now you know one secret of Subtle Marketing which is to Get Interviewed.
Howard Howell writes about the art of selling. When not writing, he is teaching or coaching how to increase your selling effectiveness with the New Media Reality.
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