Skip to content

Sensible Selling by That Sales Guy

  • Home
  • Contact
  • Services
  • Welcome
  • Blog
  • [Connect With Me]

Tag: logic

B2B Is Really P2P

Emotion Sells Where Logic Fails.
Ask yourself who really makes the decision to buy the product or service you are selling?

Is it the (B) business or is it a (P) person? Sometimes they are referred to as a (C) consumer.

Published October 7, 2009
Categorized as Internet Marketing, Marketing and Advertising, Sales Essentials, Selling Tagged emotion, logic, sales, sell, Selling

Emotion Sells Where Logic Fails

Why do so many logical solutions fail to get traction and the inferior product usually wins market share?

Because most of us are so poor at arithmetic! (Yes, there are many other reasons also, but let’s focus on this one right now)

Published August 22, 2009
Categorized as Marketing and Advertising, Observations, Selling Tagged advertising, emotion, logic, Marketing, math, Selling, sells
Sensible Selling by That Sales Guy
Proudly powered by WordPress.