Is NetBook The Ultimate Mobile Sales Tool?

For anyone interested in creating an information business by selling their expertise, or any product or service for that matter, you would be served well to organize your personal business in the cloud and carry a powerful mobile device to access your tools and assets anywhere at anytime.

Thanksgiving is traditionally a day of reflection and sharing of gratitude with the ones we love. I’d like to share my thoughts about a group of people that have influenced me and the quality of life I have been blessed with.

Emotion Sells Where Logic Fails.
Ask yourself who really makes the decision to buy the product or service you are selling?

Is it the (B) business or is it a (P) person? Sometimes they are referred to as a (C) consumer.

What makes your product or service unique?

This subject is talked about in sales training constantly. But, it really needs more attention than that. Because, without it you are paddling upstream while your competitor is flying overhead.

If you cannot demonstrate and articulate what sets you apart from your competition, your competition will probably win the race. So how do you accomplish or earn the distinction you deserve?

While Fishing for Sales, Do you fish where the fish are or do you cast your selling net everywhere?

YOUR Selling range is the area where your target customer is located. It is how far away from your business base of operation you will travel to deliver your product or your service. Or, it is how far away your customer will travel to your place of business.

Easy Buying Experiences Increase Sales.

Can your business pass the Easy Test? Do your prospective and new customers go elsewhere because you make it difficult to purchase or use, your product, service, or information?

Word of mouth PR buzz works both ways. Good and Bad. If you are not ready to deliver an outstanding experience, maybe you’d be better off not offering it at all.

MY Attitude Motivator and Sales Mentor

I have been studying and practicing the art of selling for over 40 years. My favorite mentor is one of the greatest sales trainers of my time, Zig Ziglar. I’ll never forget my first live training session with him in the early 1970’s.

His first book was titled, Biscuits, Fleas, and Pump Handles and was self-published. It was later titled See You At The Top.

When I ask most people that question the typical responses are a wrinkle of their nose and words like, pushy, intrusive, won’t take no for an answer, an interruption, and even rude. It is a reaction born from experience and stereotypes. Just think of the last time you interacted with someone trying to sell you something. Was the experience a good one? Did you find yourself becoming defensive?

Salespeople who act in ways that make us uncomfortable have confronted us all.