Is it ever appropriate to use a bribe?

When you’ve “got the goods” on someone and you want a concession from them, is it ethical to use that information to your advantage?

My new favorite TV show… Meet Nate Ford, a former insurance investigator that spent his professional career dedicated to the company that he recovered millions in stolen goods for. This same insurance company would refuse a medical claim for his son that would take the life of the innocent child.

Why is it a good idea to give up something to get something else?

Because it works; that’s why. In most business interactions, one party is trying to get something from another. Maybe it’s just agreement on a viewpoint, but there is usually an agenda of some sort.

Why do so many logical solutions fail to get traction and the inferior product usually wins market share?

Because most of us are so poor at arithmetic! (Yes, there are many other reasons also, but let’s focus on this one right now)

Easy Buying Experiences Increase Sales.

Can your business pass the Easy Test? Do your prospective and new customers go elsewhere because you make it difficult to purchase or use, your product, service, or information?

Word of mouth PR buzz works both ways. Good and Bad. If you are not ready to deliver an outstanding experience, maybe you’d be better off not offering it at all.

What’s your biggest irritation that you deal with while social networking for business? I’m sharing my top 4. This post might be one of yours, by the fact that I’m assuming anyone really cares about my opinion anyway.

In our quest for relevant connections, we sometimes forget our manners while attempting to embrace the “new transparency” movement. Your ultimate goal of biz networking is to build YOUR business.

Do you sell your services with the Yellow Pages…

Have you claimed YOUR online identity yet? If not, you should, before some else does. You don’t need a website and it is free.

It is NOT that YOU have something wonderful to sell!

In fact, it’s not about YOU or YOUR service.

Have YOU been approached lately?

You know the deal. It usually goes like this: