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on how selling relates to our everyday business success

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attracting quality customers with branding and advertising ideas

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fundamentals and mastery of sales strategies and techniques

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Articles by Howard Howell

How To Publish My Book?
June 12, 2009 – 11:29 am | No Comment
How To Publish My Book?

Self-Publishing and The Patrick Snow Certified Publishing Coach Program

Do you have a book inside you, that you may need help with? If so, we can help “coach” you, and turn your dream into a reality!

Self-publishing has been around for years! In fact, some of the most famous authors of our time were self-published.

If you don’t know even where to begin this process, let Patrick Snow and Howard Howell show you the way.

“A bookstore is a lousy place to sell a book”
June 12, 2009 – 8:45 am | No Comment
“A bookstore is a lousy place to sell a book”

Best Selling Author, Patrick Snow has sold over 150,000 copies of his book, Creating Your Own Destiny, and he believes that “a bookstore is a lousy place to sell a book”. So where should you sell your books then?

Marketing is not selling – Are YOU?
June 1, 2009 – 8:43 am | 2 Comments
Marketing is not selling – Are YOU?

Marketing can sometimes include Selling (with the right product), but Selling is not Marketing. What is the role of each? Marketing = attracting. Selling = converting. Marketing = fixed cost. Selling = variable cost. Marketing …

What is a Business Coach?
May 30, 2009 – 6:35 am | 3 Comments
What is a Business Coach?

A coach is usually thought of in terms of an athletic endeavor, although a business owner also has need of many different subject matter coaches throughout his/her career. Mistakes are the largest hidden expense of …

Internet Marketing Optimization
May 29, 2009 – 6:42 am | No Comment
Internet Marketing Optimization

IMO NOT SCO. Internet Marketing Optimization is more important than Search Engine Optimization. All the traffic in the world will not help your business if you are not prepared to deliver on your promise or …

Do you need a Guru?
May 28, 2009 – 10:17 am | No Comment
Do you need a Guru?

A Guru is any person who counsels or advises in a specific field; they can be a mentor, teacher, coach, trainer, consultant, or spiritual guide. They become YOUR personal trusted counselor and adviser.

The Digital Campfire
May 27, 2009 – 10:12 am | No Comment
The Digital Campfire

Down through the ages, humans have shared knowledge from one generation to the next in hopes of preventing heartache and trauma for their posterity. It all started with the telling of stories around the campfire.

New Beginnings are Never Ending
May 26, 2009 – 12:37 pm | No Comment
New Beginnings are Never Ending

Life is a series of events, some of which require a choice between multiple paths. I sometimes wonder if all roads eventually lead back towards one’s destiny. So, maybe the action is more important than …