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Articles in Selling
Is NetBook The Ultimate Mobile Sales Tool?
For anyone interested in creating an information business by selling their expertise, or any product or service for that matter, you would be served well to organize your personal business in the cloud and carry a powerful mobile device to access your tools and assets anywhere at anytime.
Thanksgiving is traditionally a day of reflection and sharing of gratitude with the ones we love. I’d like to share my thoughts about a group of people that have influenced me and the quality of life I have been blessed with.
Emotion Sells Where Logic Fails.
Ask yourself who really makes the decision to buy the product or service you are selling?
Is it the (B) business or is it a (P) person? Sometimes they are referred to as a (C) consumer.
Are Blogs and Websites Alike?
A Blog is a type of Website according to Wikipedia.
IT is YOUR MARKETING SITE. Don’t confuse the issue.
People doing business with people want to know YOU.
It’s a fact that most buying decisions are made after they get to know YOU, like YOU, and TRUST YOU. Nancy can teach you the specifics on how to develop YOUR winning bio. Read more to learn how.
Use Imagery, Words, and Color To Sell
When you only have about 1 second to send a visual message, it’s all about image and perception. Especially in politics. Here’s an example from a local city council race.
Is it better to rent or own your audience of prospective customers?
Accepting the new media reality means you should invest long-term and stop spending on un-productive old media.
Now you can own your targeted eyeballs. No need to rent them anymore.
How should a Doctor, Lawyer, Accountant, or other Professional Service Provider sell their services?
Your patients and clients have no way of knowing how good your expertise really is. They do not know if your diagnosis is the best and most thorough, your motion is the most creative and effective, or your tax return is the most economical and audit-proof.








