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on how selling relates to our everyday business success

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attracting quality customers with branding and advertising ideas

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fundamentals and mastery of sales strategies and techniques

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necessary elements for an effective business or profession

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Articles in Selling

Don’t Build Websites
May 1, 2010 – 11:55 am | Comments
Don’t Build Websites

Build Sales Pages On The Web

Create solutions to the problems that YOUR customers have and narrow your marketing niche to becoming the answer they will find when they search.

Market Less - Sell More
April 30, 2010 – 12:17 pm | Comments
Market Less - Sell More

What’s the best use of your selling time?

Do you have more leads and referrals than you can spend time following up on, OR are you desperate for leads and have plenty of selling time available?

Attractive Links
April 26, 2010 – 5:11 am | Comments
Attractive Links

Do they attract relevant traffic to your website?

Or, do they create perplexity and drive traffic away, resulting in a higher than desired bounce rate?
What makes a good link? How do you create a relevant link?

Marketing ≠ Selling
April 23, 2010 – 10:22 am | Comments
Marketing ≠ Selling

Marketing IS NOT Selling

If you have gobs of customers but no revenue, you’ll never have an opportunity to earn profits. Sort of like having bragging rights about the number of followers you have on Twitter, but no deposits in the bank at the end of the day.

Online Posting Etiquette Tips
April 18, 2010 – 5:37 am | Comments
Online Posting Etiquette Tips

How can online posting affect your sales-ability?

Credibility is earned over time by your actions that others can observe. The quality of the posts you make will help reinforce your ability to be known and trusted as an expert in your field when you are trying to sell your product or services.

One Email Too Many
April 14, 2010 – 7:34 am | Comments
One Email Too Many

Are you on email overload?

I receive literally hundreds of emails every day. It used to create feelings of overwhelm and frustration because I thought I had to act on each one. How can we bring sanity back into our E-Mail Overload challenge?

A New Sales Process
March 22, 2010 – 12:47 pm | Comments
A New Sales Process

Let’s call it “Subtle Selling”

New rules. New methods. New skills. Today’s sales rep is more like yesterday’s sales clerk. If you don’t see the changes happening, you may be wondering how a new, young competitor took away your old established clientele. The only thing he had over you, was a better knowledge of how to use the internet.

How To Sell What You Know
March 18, 2010 – 6:54 am | Comments
How To Sell What You Know

You are an expert in something

You can do something or teach others how to do something where you know more than they do about that something. Now, how can you make money with your expertise?